Hongqiao launches shared livestreaming studios

The Shanghai Hongqiao International Central Business District (CBD) has launched its first shared livestreaming studios as part of a plan announced in August aimed at promoting high-quality growth in livestreaming e-commerce.

The four new studios provide diverse environments and full facilities, supporting Hongqiao's goal of becoming a global livestreaming hub and integrating livestreaming with other industries.

A livestreaming studio at Hongqiao 365. [Photo/WeChat ID: hongqiaoshangwuqu]

The livestreaming base at Hongqiao 365 provides a comprehensive range of support services, including one-stop bonded services, logistics and supply chain solutions, connections with influencers both locally and internationally, shared hosts and operations teams, and brand management. This enables businesses to start from scratch and experience selling products through livestreaming.

A shared studio at YFC. [Photo/WeChat ID: hongqiaoshangwuqu]

YFC hosts a 120-square-meter broadcast-grade studio equipped with advanced cameras and lighting systems.

G-hub Kykin Reserve promotes products through livestreaming. [Photo/WeChat ID: hongqiaoshangwuqu]

The G-hub features themed environments for various countries, each with corresponding product displays. It has a 120-square-meter studio equipped with a high-definition LED screen and VIP amenities.

Shanghai Chowsing Studio promotes pet supplies. [Photo/WeChat ID: hongqiaoshangwuqu]

Shanghai Chowsing provides 21 studios, along with makeup rooms and meeting spaces.