The 2025 Intangible Cultural Heritage (ICH) Brand Promotion Week kicked off on Sunday in Dali, Yunnan province, showcasing over 120 renowned ICH brands from across China. With themes like “Heritage + Technology” and “Heritage + Design”, the event includes product exhibitions, brand workshops, new launches and networking platforms. Visitors can experience, purchase, and engage with traditional crafts in innovative, everyday ways.
Festivals & Cutoms
Lishan Torch Festival concludes in Chongqing, draws over 100,000 visitors
Festivals & Cutoms
Zhengding Folk Art Performance draws 30 troupes for Lantern Festival