At the "Grow with China" CEO roundtable on Oct 20, themed "Innovation, Inclusiveness, and Openness: Shanghai's Approach to Nurturing New Quality Productive Forces", Shiseido China and Travel Retail CEO Toshinobu Umetsu said Shanghai consumers are eager to try new things and willing to pay for innovation, creating a positive cycle of innovation and consumption. He added that even retired residents actively engage in creative city life — making Shanghai a potential role model for mature markets worldwide.